ActiveCampaign Review Pros & Cons | Updated for 2022

ActiveCampaign Ratings

Overall Rating	92%
Ease Of Setup Rating	84%
Ease Of Use Rating	87%
Customer Support Rating	89%

ActiveCampaign Guide for 2022 – Quick Summary

ActiveCampaign Location

ActiveCampaign Pricing & Costs

Plan Name	Price	Duration

Our entire ActiveCampaign Guide covers all you will need to know about implementing ActiveCampaign. Great crm software can not only help your business to become more efficient and thrive but also give you a platform that can provide you favourable profits. If you want to make profits, you should ensure you are using a good piece of crm software.

There is no sure-fire method to ensure profits; therefore, you must carefully analyze your crm software before you select it. It is a common misconception that all crm software is the same, but that's not true. Wrong judgment, in the beginning, can set your business at risk.

ActiveCampaign is a piece of crm software that has paved its way successfully. Within this review of ActiveCampaign, we've tried to collate a number of the vital aspects. This review will allow you to know whether ActiveCampaign is a good match for your organization or not. We have tried to breakdown all of the qualities and fees for your advantage.

Choosing The Best Crm Software For Your Business

When choosing whether ActiveCampaign is the most appropriate crm software for your business there are 5 things to consider and do to make the right choice:

1. Detail Out what you need to achieve from using ActiveCampaign
2. Does ActiveCampaign achieve your needs as a full Crm platform?
3. Fully understand the ActiveCampaign crm platform and toolset. Do the ActiveCampaign tools and resources stack up against your business needs?
4. Work out the budget available to implement a new Crm solution and does the solutions from ActiveCampaign offer the features you need within the budget.
5. Sign up for a account with ActiveCampaign. Ask for a callback and demo to finally check that the software is right for you.

What is ActiveCampaign?

ActiveCampaign is a professional piece of crm software provided by ActiveCampaign and is targeted at small to enterprise sized organizations.

ActiveCampaign was started in 2003 in Chicago, IL

ActiveCampaign helps growing businesses meaningfully connect and engage with their customers. Its Saas platform enables businesses to create optimized customer experiences by automating many behind the scenes processes and communicating with their customers across channels with personalized, intelligence-driven messages.

Does ActiveCampaign Offer A Free Trial?

Unfortunately ActiveCampaign does not offer a free trial.

While creating this ActiveCampaign review we found that it offers a lot of advanced crm features with its paid plans. You can learn more about some of the ActiveCampaign Crm features further on in this ActiveCampaign review.

Is ActiveCampaign The Top Crm Solution Available?

Crm suppliers vary from one man bands to giant multinationals; There's a whole lot out there. However, when it comes to selecting a professional crm solution, there are several factors that you must factor in. In order to ensure that ActiveCampaign is the right crm solution for your organisation, check out our guide below.

Main Features Of ActiveCampaign

Sales Force Automation Features	Rating
Contact & Account Management	93%
Partner Relationship Mgmt. (PRM)	86%
Opportunity & Pipeline Mgmt.	90%
Task / Activity Management	91%
Territory & Quota Management	88%
Desktop Integration	88%
Product & Price List Management	84%
Quote & Order Management	85%
Customer Contract Management	89%

Email Marketing Features	Rating
Building and Personalizing Emails	90%
Sending Outbound Emails	92%
Manage Email Deliverability	88%
Automated Email Responses	92%

Marketing Automation Features	Rating
Email Marketing	96%
Campaign Management	95%
Lead Management	94%
Marketing ROI Analytics	90%

Online Marketing Features	Rating
Landing Pages and Forms	73%
Dynamic Content	83%
A/B Testing	83%
Mobile Optimized	86%
Search Tracking and Optimization	84%

Customer Support Features	Rating
Case Management	89%
Customer Support Portal	88%
Knowledge Base	91%
Call Center Features	88%
Support Analytics	91%

Lead Management Features	Rating
Marketing Lead Database	87%
Data Quality Management	85%
Segmentation	89%
Lead Scoring and Grading	86%
Lead Nurturing	90%
Online Behavior Tracking	87%
Automated Alerts and Tasks	88%
CRM Lead Integration	86%

Reporting & Analytics Features	Rating
Basic Reporting	85%
Web Analytics	82%
ROI Analytics	77%
Revenue Analytics	77%
SEO / Keyword Analytics	76%

Campaign Management Features	Rating
Program Management	88%
Event / Webinar Marketing	86%
Calendaring	82%
Budgeting	79%

Mobile & Social Features	Rating
Social Collaboration Features	90%
Social Network Integration	86%
Mobile User Support	81%

Social Features	Rating
Social Listening	80%
Social Sharing	82%
Social Campaigns	82%
Social Engagement	81%
Social Ads	81%

Platform Features	Rating
Customization	84%
Workflow Capability	88%
User, Role, and Access Management	88%
Internationalization	86%
Sandbox / Test Environments	83%
Performance and Reliability	90%
Output Document Generation	86%

Integration Features	Rating
Data Import & Export Tools	87%
Integration APIs	88%
Breadth of Partner Applications	85%

Alternatives To ActiveCampaign

Looking for an alternative to ActiveCampaign?

A Lot of people want crm software to help with business goals. What is challenging is finding out whether or not a piece of software you choose is right for your business. We have compiled a list of other crm solutions that our reviewers voted best overall compared to ActiveCampaign. Based on thousands of datapoints, you can see how ActiveCampaign matches up to their competitors, and find the best fit for your business.

The Top ActiveCampaign Alternatives Are Listed Below