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HubSpot Guide – Read our In-Depth HubSpot Review

HubSpot Rating: 8.6 / 10

This page contains an independent review of HubSpot. It is intended for educational purposes only and you are advised to fully investigate HubSpot beyond the contents of this review to ensure it fits your needs before parting with any money.

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This HubSpot review has been updated for 2022 by industry experts with years of business experience across multiple industries and disciplines.

Please note that the content in this HubSpot review is provided on an as is basis and you should always check with the company to make sure you have the latest information.

HubSpot Ratings

Overall Rating
86%
Ease Of Setup Rating
80%
Ease Of Use Rating
85%
Customer Support Rating
87%

HubSpot Review for 2022 – Brief Overview

HubSpot Telephone Number: +1.888.482.7768
HubSpot Email Address:
HubSpot Address:
Year Founded: 2006
HubSpot Highlights: HubSpot is an all-in-one growth platform. Since 2006, we have been on a mission to make the world more inbound. Today, over 64,500 total customers in more than 100 countries use HubSpot’s software, services, and support to transform the way they attract, engage, and delight customers. Comprised of Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, HubSpot gives companies the tools they need to Grow Better.
Hedquarters: Cambridge, MA
HubSpot Revenue (USD Millions) $512
Languages Supported German, English, French, Japanese, Portuguese, Spanish
HubSpot LinkedIn: https://www.linkedin.com/company/68529/
HubSpot Employee Count (On LinkedIn): 4,052
HubSpot Top Features: Sending Outbound Emails - Marketing Automation, Automated Email Responses - Marketing Automation, Building and Personalizing Emails - Marketing Automation,
HubSpot Twitter: @HubSpot
HubSpot Twitter Followers: 814301

HubSpot Location

HubSpot Pricing & Costs

Plan Name Price Duration

Our entire HubSpot Review covers all you need to learn about using HubSpot. Fantastic marketing automation software can not only help your business to become more efficient and thrive but also give you a platform that can give you profits. If you would like to make profits, you must ensure you are using a good piece of marketing automation software.

There is no sure-fire method to guarantee profits; therefore, you should carefully assess your marketing automation software before you select it. It's a frequent misconception that all marketing automation software is exactly the same, but that's not true. Wrong judgment, in the beginning, can set your business at risk.

HubSpot is a piece of marketing automation software that has paved its way successfully. In this review of HubSpot, we have tried to collate some of the vital facets. This review will allow you to know whether HubSpot is a good match for your company or not. We have attempted to breakdown all of the features and charges for your advantage.

How To Choose The Best Marketing Automation Software For You

When choosing whether HubSpot is the most appropriate marketing automation software for your business there are 5 things to consider and do to make the right choice:

  1. Decide what you need to achieve from using HubSpot
  2. Does HubSpot achieve your needs as a full Marketing Automation platform?
  3. Fully research the HubSpot marketing automation platform and tools. Do the HubSpot tools and resources stack up against your business needs?
  4. Work out the budget available to implement a new Marketing Automation solution and do the offerings from HubSpot offer the features you need within the budget.
  5. Sign up for a account with HubSpot. Ask for a callback and demo to finally check that the solution is right for you.

What is HubSpot?

HubSpot is a complete piece of marketing automation software provided by HubSpot and is aimed at small to enterprise sized businesses.

HubSpot was founded in 2006 in Cambridge, MA

HubSpot is an all-in-one growth platform. Since 2006, we have been on a mission to make the world more inbound. Today, over 64,500 total customers in more than 100 countries use HubSpot’s software, services, and support to transform the way they attract, engage, and delight customers. Comprised of Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, HubSpot gives companies the tools they need to Grow Better.

Does HubSpot Offer A Free Trial?

Sadly HubSpot does not offer a free trial.

While creating this HubSpot review we found that it offers a lot of advanced marketing automation features with its paid plans. You can learn more about some of the HubSpot Marketing Automation features further on in this HubSpot review.

Is HubSpot A Leading Marketing Automation Solution In The World?

Marketing automation suppliers vary from one man bands to giant multinationals; There's a lot out there. But, when it comes to choosing a great marketing automation solution, there are several factors that you must evaluate. To be able to ensure that HubSpot is the corrrect marketing automation solution to your organisation, check out our guide below.

Main Features Of HubSpot

HubSpot offers advanced marketing automation features like:

  • Sending Outbound Emails - Marketing Automation
  • Automated Email Responses - Marketing Automation
  • Building and Personalizing Emails - Marketing Automation

HubSpot Review - Email Marketing Features & Rating

Email Marketing Features Rating
Building and Personalizing Emails
88%
Sending Outbound Emails
89%
Manage Email Deliverability
87%
Automated Email Responses
89%

HubSpot Review - Online Marketing Features & Rating

Online Marketing Features Rating
Landing Pages and Forms
86%
Dynamic Content
84%
A/B Testing
82%
Mobile Optimized
84%
Search Tracking and Optimization
82%

HubSpot Review - Content Features & Rating

Content Features Rating
Email Integrations
88%
Content Management
89%
Permissions
86%

HubSpot Review - Messenger Features & Rating

Messenger Features Rating
Sequencing
82%
AI
77%
Live Chat
80%
Customization Interface
78%

HubSpot Review - Content Management Features & Rating

Content Management Features Rating
Content Calendar
88%
Content Library
86%
Content Curation
88%

HubSpot Review - Lead Management Features & Rating

Lead Management Features Rating
Marketing Lead Database
86%
Data Quality Management
82%
Segmentation
84%
Lead Scoring and Grading
81%
Lead Nurturing
85%
Online Behavior Tracking
84%
Automated Alerts and Tasks
85%
CRM Lead Integration
83%

HubSpot Review - Social Management Features & Rating

Social Management Features Rating
Social Analytics
84%
Social Sharing
87%
Social Campaigns
86%
Social Engagement
86%
Social Ads
82%
Brand Safety
85%

HubSpot Review - Design Features & Rating

Design Features Rating
Breadth of Pre-Built Templates
76%
Mobile
81%
Branding/Themes
81%
Customization
81%

HubSpot Review - Operations Features & Rating

Operations Features Rating
Return on Investment (ROI)
79%
Cross-Functional Access
83%

HubSpot Review - Customizations Features & Rating

Customizations Features Rating
Templates
80%
Drag and Drop
81%
HTML Input
81%
Domain Name
86%

HubSpot Review - Channels Features & Rating

Channels Features Rating
Social Media
83%
Website
84%
Text Message (SMS)
77%
Voice Assistants
74%
Other
81%

HubSpot Review - Collaboration Features & Rating

Collaboration Features Rating
Shared Inbox
86%
Approval Workflows
89%
Users and Permissions
92%

HubSpot Review - Campaign Management Features & Rating

Campaign Management Features Rating
Campaign Dashboard
85%
Campaign Optimization
83%
Reach
84%
Brand Safety
85%
Creative Optimization
83%
Rich Media Capabilties
83%

HubSpot Review - Social Functionality Features & Rating

Social Functionality Features Rating
Social Functionality
84%

HubSpot Review - Platform Features & Rating

Platform Features Rating
API / Integrations
84%
Custom Reports
82%
User, Role, and Access Management
87%
Performance and Reliability
87%
Enterprise Scalability
85%
Customization
83%
Workflow Capability
87%
Internationalization
85%
Notifications
85%

HubSpot Review - Discovery Features & Rating

Discovery Features Rating
Data Collection
84%
Customer Retention
81%

HubSpot Review - Growth Features & Rating

Growth Features Rating
SEO
79%
Site Analytics
83%
Marketing Tools
87%
E-Commerce
75%
Hosting
86%

HubSpot Review - Customers Features & Rating

Customers Features Rating
Targeting
84%
Profiles
84%
Analytics
84%
Lead Gathering
85%
Sales Conversion
83%

HubSpot Review - Social Features & Rating

Social Features Rating
Social Listening
80%
Social Sharing
84%
Social Campaigns
84%
Social Engagement
82%
Social Ads
78%

HubSpot Review - Variation Testing Features & Rating

Variation Testing Features Rating
A/B Testing
83%
Conversion Goal
81%
Percentage of Traffic
83%
Multivariate Testing
81%
Split URL Testing
82%

HubSpot Review - Campaign Activity Features & Rating

Campaign Activity Features Rating
Campaign Insights
84%
Reports and Dashboards
84%
Campaign Stickiness
80%
Brand Optimization
82%

HubSpot Review - Reporting & Analytics Features & Rating

Reporting & Analytics Features Rating
Basic Reporting
84%
Web Analytics
81%
ROI Analytics
75%
Revenue Analytics
75%
SEO / Keyword Analytics
78%

HubSpot Review - Build Features & Rating

Build Features Rating
WYSIWYG Editor
81%
Landing Pages
85%

HubSpot Review - Reporting Features & Rating

Reporting Features Rating
Segmentation
83%
Reports and Dashboards
83%
Mobile Optimization
81%

HubSpot Review - Personalization Features & Rating

Personalization Features Rating
Standard Targeting
85%
Custom Targeting
83%
Profile Storage Duration
84%

HubSpot Review - In Page Analytics Features & Rating

In Page Analytics Features Rating
Click Reporting
85%
Heat Maps
79%
Session Replays
80%

HubSpot Review - Targeting Features & Rating

Targeting Features Rating
Targeting
85%
Retargeting
84%
Geo-Targeting
83%
Contextual Targeting
84%

HubSpot Review - Administration Features & Rating

Administration Features Rating
API / Integrations
83%
QA Testing
81%
Performance and Reliability
85%
User, Role, and Access Management
88%

HubSpot Review - Integration Features & Rating

Integration Features Rating
Data Import & Export Tools
85%
Integration APIs
81%
Breadth of Partner Applications
82%

Alternatives To HubSpot

Looking for an alternative to HubSpot?

A Lot of businesses want marketing automation software to aid their business goals. What is challenging is finding out whether or not a piece of software you choose is right for your business. We have compiled a list of other marketing automation solutions that our reviewers voted best overall compared to HubSpot. Based on thousands of datapoints, you can see how HubSpot stacks up to the competition, and find the best fit for your business.

The Top HubSpot Alternatives Are Listed Below