Nielsen Marketing Cloud Guide – Read our In-Depth Nielsen Marketing Cloud Review

Nielsen Marketing Cloud is a fully functional Marketing Automation software platform.

This Nielsen Marketing Cloud review has been updated for 2021 by industry experts with years of business software experience in development, implementation and use.

We have collated thousands of datapoints for all of our Marketing Automation software reviews.

This Nielsen Marketing Cloud review contains the latest information about Nielsen Marketing Cloud.

If you're looking for new Marketing Automation software then so many details may be perplexing for you. Finding new Marketing Automation software demands expert assessing skills and thorough knowledge. You will need to fully understand what each piece of Marketing Automation software can do to ensure it is a good fit for your business. For starters, you need to choose the ideal Marketing Automation software provider who will be transparent with you constantly.

In this fast-paced world of business software, you'll need guidance to make correct decisions. Nielsen Marketing Cloud is just one such piece of Marketing Automation software which will enhance your business. It's crucial that you understand all about Nielsen Marketing Cloud until you invest your money in their software.

Our entire Nielsen Marketing Cloud Review covers everything you need to know about their Marketing Automation software. A good piece of Marketing Automation software can ease multiple burdens within a business and provide you favorable ROI. If you want to make a good return on investment, you should use Marketing Automation products that aligns with your business needs.

There's absolutely no sure-fire method to ensure a good ROI; thus, you should carefully assess any new Marketing Automation software before you choose them. It's a common misconception that all Marketing Automation products are exactly the same, but that's not true. Wrong judgment, initially, can set your business back.

Nielsen is a provider of marketing automation software that has found its way successfully over the years and provides one of the best Marketing Automation software on the market. In this review, we've attempted to collate all of the vital aspects of Nielsen Marketing Cloud. This review can allow you to understand whether software from Nielsen is a good fit for your business or not. We've tried to breakdown all of the features and charges for your advantage.

Nielsen Marketing Cloud Ratings

Nielsen Marketing Cloud Overall Rating
86%
Nielsen Marketing Cloud Ease Of Setup Rating
50%
Nielsen Marketing Cloud Ease Of Use Rating
94%
Nielsen Marketing Cloud Support Rating
83%

Choosing The Best Marketing Automation Software For You

When deciding whether Nielsen Marketing Cloud is the most appropriate marketing automation software for your business there are 5 things to consider and do to make the right choice:

  • Detail Out what you need to achieve from using Nielsen Marketing Cloud
  • Does Nielsen Marketing Cloud achieve your needs as a full Marketing Automation platform?
  • Fully research the Nielsen Marketing Cloud marketing automation platform and toolset. Do the Nielsen Marketing Cloud tools and resources align with your business needs?
  • Decide the budget available to implement a new Marketing Automation solution and does the solutions from Nielsen Marketing Cloud offer the features you need within the budget.
  • Register for a account with Nielsen Marketing Cloud. Ask for a callback and demo to finally check that the software is right for you.
  • Nielsen Marketing Cloud Review – Company Overview

    Full Company Name Nielsen
    Website URL http://www.nielsen.com
    Nielsen Phone Number None
    Year Founded 1923
    Nielsen Address New York, NY
    Nielsen Employees (As per LinkedIn) 39,148
    Revenue $6,572
    Ownership NYSE: NLSN
    Nielsen Twitter Handle @Nielsen
    Nielsen Twitter Followers 195009
    Nielsen LinkedIn https://www.linkedin.com/company/1714/
    Main Software Features Forms, Contact activity, Contact management, Contact & company insights, Ad management, Team messages, Reporting dashboards, Marketing Automation, Free Support,

    Nielsen Marketing Cloud Pricing & Costs

    HubSpotMarketing Hub Free

    $0 Free

    ActiveCampaignLite

    $9 Per Month - Paid Yearly

    PardotGrowth

    $1 per month

    250

    What is Nielsen Marketing Cloud?

    Nielsen Marketing Cloud is a fully functional piece of marketing-automation software provided by Nielsen and is targeted for small to enterprise sized businesses.

    Nielsen was founded in 1923 in New York, NY.

    Nielsen provides analytics, planning, and insights into your marketing data as well as access to Nielsen's data.

    Nielsen Marketing Cloud Free Trial

    Nielsen Marketing Cloud does not offer a free trial.

    While creating this Nielsen Marketing Cloud review we found that it offers a lot of advanced marketing automationfeatures with its paid plans. You can learn more about some of the Nielsen Marketing Cloud Marketing Automation features further on in this Nielsen Marketing Cloud review.

    Is Nielsen Marketing Cloud The Best Marketing Automation platform In The World?

    Marketing Automation suppliers range from one man bands to giant multinationals; There is a lot out there. However, when it comes to selecting a Marketing Automation solution, there are numerous considerations that you must factor in. In order to make sure that Nielsen Marketing Cloud is the best Marketing Automation solution for your business, take a look at our guide below.

    Nielsen Marketing Cloud Features

    Nielsen Marketing Cloud offers professional marketing automation festures like Forms, Contact activity, Contact management, Contact & company insights, Ad management, Team messages, Reporting dashboards, Marketing Automation, Free Support,

    Nielsen Marketing Cloud Review - Email Marketing Features & Rating

    Email Marketing Features Rating
    Building and Personalizing Emails
    88%
    Sending Outbound Emails
    88%
    Manage Email Deliverability
    88%
    Automated Email Responses
    88%

    Nielsen Marketing Cloud Review - Online Marketing Features & Rating

    Online Marketing Features Rating
    Landing Pages and Forms
    88%
    Dynamic Content
    88%
    A/B Testing
    88%
    Search Tracking and Optimization
    88%

    Nielsen Marketing Cloud Review - Lead Management Features & Rating

    Lead Management Features Rating
    Marketing Lead Database
    88%
    Data Quality Management
    88%
    Segmentation
    88%
    Online Behavior Tracking
    88%
    CRM Lead Integration
    88%

    Nielsen Marketing Cloud Review - Reporting & Analytics Features & Rating

    Reporting & Analytics Features Rating
    Basic Reporting
    88%
    ROI Analytics
    88%
    Revenue Analytics
    88%

    Alternatives To Nielsen Marketing Cloud

    Looking for an alternative to Nielsen Marketing Cloud? A Lot of people want marketing automation software to aid their business goals. What is challenging is finding out whether or not a piece of software you choose is right for you. We have compiled a list of marketing automation software that our reviewers voted best overall compared to Nielsen Marketing Cloud. Based on thousands of datapoints, you can see how Nielsen Marketing Cloud matches up to their competitors, and find the best fit for your business.

    The Top 20 Nielsen Marketing Cloud alternatives are listed below

    Omnisend

    Overall rating 92%
    Setup Rating 92%
    Ease Of Use Rating 93%
    Support Rating 91%
    About Omnisend

    Omnisend was founded in 2009 in London, United Kingdom.

    Omnisend is an all-in-one omnichannel marketing automation platform for ecommerce. Omnisend powers you to improve your engagement, customer retention, and purchase rate with highly targeted messages in all channels.

    CloudOne

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About CloudOne

    CloudOne was founded in 2010 in Vancouver,VA.

    CloudOne differentiates itself by offering powerful turnkey marketing solutions that are supported by its own proprietary data-driven call center to ensure a consistent consumer experience that maintains the highest level of campaign performance. CloudOne also provides simple, quick and easy API access to its robust technology and call center infrastructures to agencies and value-add partners, either on al la carte basis or its turn-key solutions.

    inBOX25

    Overall rating 90%
    Setup Rating 81%
    Ease Of Use Rating 82%
    Support Rating 95%
    About inBOX25

    inBOX25 was founded in 2006 in Staten Island, NY.

    inBOX25 is an automated social and email marketing solution.

    Leadsquared Marketing Automation

    Overall rating 90%
    Setup Rating 89%
    Ease Of Use Rating 87%
    Support Rating 92%
    About Leadsquared Marketing Automation

    Leadsquared Marketing Automation was founded in 2011 in Bangalore, India.

    All in one Sales Execution and Marketing Automation Platform. Map your entire business process in hours not months. Designed to help you sell more-faster. #1 choice for B2C Businesses

    SalesAutoPilot

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About SalesAutoPilot

    SalesAutoPilot was founded in 2001 in Budapest, Hungary.

    SalesAutoPilot is a automation software that changes the way you market and do business. It helps you automate and scale awesomeness in your company and ditch all grunt work.

    Jumplead

    Overall rating 70%
    Setup Rating 50%
    Ease Of Use Rating 61%
    Support Rating 75%
    About Jumplead

    Jumplead was founded in 2005 in Leicester, United Kingdom.

    Jumplead is an inbound and marketing automation service designed to help turn visitors into customers.

    Solitics

    Overall rating 78%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About Solitics

    Solitics was founded in 2013 in Tel Aviv, Israel.

    Solitics enables B2C brands to harness the power of ALL their data across all their data sources and create a personalized customer journey.

    Mapp Cloud

    Overall rating 78%
    Setup Rating 50%
    Ease Of Use Rating 70%
    Support Rating 82%
    About Mapp Cloud

    Mapp Cloud was founded in 1998 in San Diego, CA.

    Our all-in-one platform, Mapp Cloud, helps B2C brands understand and act on real-time customer behavior; orchestrate, personalize, and automate cross-channel engagements; and acquire new customers with our sophisticated DMP. Built on top of our own CDP, Mapp enables customer-centric marketing.

    BriefYourMarket.com

    Overall rating 100%
    Setup Rating 50%
    Ease Of Use Rating 100%
    Support Rating 40%
    About BriefYourMarket.com

    BriefYourMarket.com was founded in 2008 in Derbyshire, United Kingdom.

    Suppliers of unlimited, automated emails combined with surveys, SMS, direct mail and the ability to send letters digitally. Named 5th Fastest Growing Tech Business by Deloitte.

    Automatur

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About Automatur

    Automatur was founded in 2012 in Traverse City,USA.

    Automatur is a marketing automation software application that goes far beyond a basic contact or relationship management system.

    CommuniGator

    Overall rating 84%
    Setup Rating 78%
    Ease Of Use Rating 78%
    Support Rating 87%
    About CommuniGator

    CommuniGator was founded in 2005 in N/A.

    Marketing Automation by Communigator

    ZOE Cadence

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About ZOE Cadence

    ZOE Cadence was founded in 2018 in Amstelveen, The Netherlands.

    ZOE Cadence serves the invaluable purpose of automating the crucial business development activity of follow-ups. This frees up an enormous amount of time for sales and marketing personnel to devote their knowledge and experience to more challenging tasks.

    cMercury

    Overall rating 90%
    Setup Rating 50%
    Ease Of Use Rating 83%
    Support Rating 40%
    About cMercury

    cMercury was founded in 2016 in Kingswood, Australia.

    cMercury is a SAAS-based, marketing automation suite that enables brands to engage customers across Email, Mobile, Web and Social channels.

    Related Marketing Cloud RMC Customer Journey Manager

    Overall rating 82%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About Related Marketing Cloud RMC Customer Journey Manager

    Related Marketing Cloud RMC Customer Journey Manager was founded in 2002 in ISTANBUL,Turkey .

    Create and launch highly targeted and complex customer journeys across all your marketing channels to increase customer lifetime value, revenue and retention while saving time and effort.

    Kevy

    Overall rating 100%
    Setup Rating 50%
    Ease Of Use Rating 100%
    Support Rating 40%
    About Kevy

    Kevy was founded in 2012 in Atlanta, GA.

    Kevys plug-and-play Cloud Connectors make it fast and easy to integrate and sync your cloud apps in less than 10 minutes, without writing a single line of code.

    RedEye Contour

    Overall rating 96%
    Setup Rating 50%
    Ease Of Use Rating 83%
    Support Rating 100%
    About RedEye Contour

    RedEye Contour was founded in 1997 in Cheshire, England.

    Our Marketing Automation tool, driven by an advanced SCV database, helps you to deliver market leading results

    Platformly

    Overall rating 90%
    Setup Rating 82%
    Ease Of Use Rating 82%
    Support Rating 94%
    About Platformly

    Platformly was founded in 2017 in Tortola, British Virgin Islands.

    Intelligent marketing automation for your online business. Big business dashboards, CRM, tracking, marketing automation, lead capture, analytics & reporting... Small business price tag! Platformly makes growing your online business more simple and easy than ever before.

    BlueVenn

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About BlueVenn

    BlueVenn was founded in 2013 in Bristol, England.

    BlueVenn is a unified customer data management, compliance and customer journey orchestration platform, with analytics and machine learning, to drive highly targeted personalized engagements. Our unique drag & drop customer analytics, segmentation and predictive tools transform marketers into data scientists to optimize every online or offline customer touch-point.

    Broadridge Distributed Marketing Solution

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About Broadridge Distributed Marketing Solution

    Broadridge Distributed Marketing Solution was founded in 1962 in New York, NY.

    Centralize sales and marketing communications in a single platform that can be customized by local agents with parameters and brand controls set by the home office.

    OnContact Sales CRM

    Overall rating 78%
    Setup Rating 69%
    Ease Of Use Rating 77%
    Support Rating 84%
    About OnContact Sales CRM

    OnContact Sales CRM was founded in 2001 in Menomonee Falls, WI.

    Oncontact CRM 7 is an innovative, full-featured CRM solution that runs where you want it to as an on-premise or as a hosted solution without any long term commitments.