Klaviyo Guide – Read our In-Depth Klaviyo Review

Klaviyo is a fully functional Marketing Automation software platform.

This Klaviyo review has been updated for 2021 by industry experts with years of business software experience in development, implementation and use.

We have collated thousands of datapoints for all of our Marketing Automation software reviews.

This Klaviyo review contains the latest information about Klaviyo.

If you are looking for new Marketing Automation software then so many details may be confusing for you. Finding new Marketing Automation software demands expert assessing skills and comprehensive understanding. You'll need to fully understand what each piece of Marketing Automation software can do to ensure it is a good fit for your business. For starters, you need to choose the ideal Marketing Automation software provider who will be transparent with you always.

In this fast-paced universe of business software, you'll need guidance to make proper decisions. Klaviyo is one such piece of Marketing Automation software that will enhance your business. It's important to know about Klaviyo until you invest your cash in their software.

Our full Klaviyo Review covers all you will need to know about their Marketing Automation software. A good piece of Marketing Automation software can ease multiple burdens within a business and provide you favorable ROI. If you want to make a good return on investment, you must use Marketing Automation products that aligns with your business needs.

There is no sure-fire way to guarantee a good ROI; thus, you must carefully analyze any new Marketing Automation software before you select them. It's a common misconception that all Marketing Automation products are exactly the same, but that's not correct. Wrong judgment, in the beginning, can put your business in reverse.

Klaviyo is a provider of marketing automation software which has paved its way successfully over the years and provides one of the best Marketing Automation software on the market. Within this review, we have tried to collate a number of the vital aspects of Klaviyo. This review will allow you to understand whether software from Klaviyo is a fantastic fit for your business or not. We have attempted to breakdown all of the qualities and fees for your convenience.

Klaviyo Ratings

Klaviyo Overall Rating
92%
Klaviyo Ease Of Setup Rating
85%
Klaviyo Ease Of Use Rating
87%
Klaviyo Support Rating
86%

How To Choose The Best Marketing Automation Software For Your Business

When choosing whether Klaviyo is the most appropriate marketing automation software for your business there are 5 things to consider and do to make the right choice:

  • Work out what you need to achieve from using Klaviyo
  • Does Klaviyo achieve your needs as a full Marketing Automation platform?
  • Fully understand the Klaviyo marketing automation platform and toolset. Do the Klaviyo tools and resources stack up against your business needs?
  • Decide the budget available to implement a new Marketing Automation solution and does the offerings from Klaviyo offer the features you need within the budget.
  • Sign up for a account with Klaviyo. Ask for a callback and demo to finally check that the software is right for you.
  • Klaviyo Review – Company Overview

    Full Company Name Klaviyo
    Website URL https://www.klaviyo.com/
    Klaviyo Phone Number None
    Year Founded 2012
    Klaviyo Address Boston, MA
    Klaviyo Employees (As per LinkedIn) 379
    Revenue Unknown
    Ownership Private
    Klaviyo Twitter Handle @klaviyo
    Klaviyo Twitter Followers 5024
    Klaviyo LinkedIn https://www.linkedin.com/company/2908815/
    Main Software Features Sending Outbound Emails - Marketing Automation, Building and Personalizing Emails - Marketing Automation, Performance and Reliability - Marketing Automation,

    Klaviyo Pricing & Costs

    Small-Business

    $0 per month

    Mid-Market

    custom pricing starting at $20 per month

    Enterprise

    custom pricing starting at $20 per month

    What is Klaviyo?

    Klaviyo is a fully functional piece of marketing-automation software provided by Klaviyo and is targeted for small to enterprise sized businesses.

    Klaviyo was founded in 2012 in Boston, MA.

    Klaviyo is a marketing automation platform. Powered by data, built for ecommerce and web businesses.

    Klaviyo Free Trial

    Klaviyo does not offer a free trial.

    While creating this Klaviyo review we found that it offers a lot of advanced marketing automationfeatures with its paid plans. You can learn more about some of the Klaviyo Marketing Automation features further on in this Klaviyo review.

    Is Klaviyo The Best Marketing Automation platform available?

    Marketing Automation providers vary from 1 man bands to giant conglomerates; There is a lot out there. But, when it comes to selecting a Marketing Automation solution, there are several factors that you must factor in. To be able to ensure that Klaviyo is the best Marketing Automation solution to your small business, take a look at our guide below.

    Klaviyo Features

    Klaviyo offers advanced marketing automation festures like Sending Outbound Emails - Marketing Automation, Building and Personalizing Emails - Marketing Automation, Performance and Reliability - Marketing Automation,

    Klaviyo Review - Email Marketing Features & Rating

    Email Marketing Features Rating
    Building and Personalizing Emails
    93%
    Sending Outbound Emails
    94%
    Manage Email Deliverability
    90%
    Automated Email Responses
    92%

    Klaviyo Review - Online Marketing Features & Rating

    Online Marketing Features Rating
    Landing Pages and Forms
    76%
    Dynamic Content
    87%
    A/B Testing
    88%

    Klaviyo Review - Templates Features & Rating

    Templates Features Rating
    Text and Themes
    86%
    Stock Images
    75%
    Proofing
    83%

    Klaviyo Review - Text Messaging Features & Rating

    Text Messaging Features Rating

    Klaviyo Review - Lead Management Features & Rating

    Lead Management Features Rating
    Segmentation
    91%
    Lead Nurturing
    87%
    Online Behavior Tracking
    89%
    Automated Alerts and Tasks
    87%
    CRM Lead Integration
    88%

    Klaviyo Review - Edit Features & Rating

    Edit Features Rating
    Pre-Made
    84%
    Build
    88%
    HTML
    83%

    Klaviyo Review - Platform Performance Features & Rating

    Platform Performance Features Rating

    Klaviyo Review - Campaign Management Features & Rating

    Campaign Management Features Rating
    Program Management
    89%
    Calendaring
    88%

    Klaviyo Review - Logistics Features & Rating

    Logistics Features Rating
    Analytics
    88%
    Issues
    83%
    Integrate
    90%

    Klaviyo Review - Engagement Features & Rating

    Engagement Features Rating

    Klaviyo Review - Social Features & Rating

    Social Features Rating
    Social Ads
    84%

    Klaviyo Review - Reporting & Analytics Features & Rating

    Reporting & Analytics Features Rating
    Basic Reporting
    88%
    Web Analytics
    86%
    ROI Analytics
    85%
    Revenue Analytics
    86%

    Klaviyo Review - Platform Features & Rating

    Platform Features Rating
    Customization
    89%
    Workflow Capability
    90%
    User, Role, and Access Management
    89%
    Internationalization
    90%
    Sandbox / Test Environments
    88%
    Performance and Reliability
    92%

    Klaviyo Review - Integration Features & Rating

    Integration Features Rating
    Data Import & Export Tools
    89%
    Integration APIs
    89%
    Breadth of Partner Applications
    89%

    Alternatives To Klaviyo

    Looking for an alternative to Klaviyo? A Lot of people want marketing automation software to aid their business goals. What's challenging is finding out whether or not the software you choose is right for you. We have compiled a list of marketing automation software that our reviewers voted best overall compared to Klaviyo. Based on thousands of datapoints, you can see how Klaviyo stacks up to the competition, and find the best fit for your business.

    The Top 20 Klaviyo alternatives are listed below

    inBOX25

    Overall rating 90%
    Setup Rating 81%
    Ease Of Use Rating 82%
    Support Rating 95%
    About inBOX25

    inBOX25 was founded in 2006 in Staten Island, NY.

    inBOX25 is an automated social and email marketing solution.

    Tellody

    Overall rating 80%
    Setup Rating 50%
    Ease Of Use Rating 82%
    Support Rating 92%
    About Tellody

    Tellody was founded in 2015 in Marousi, Greece.

    Tellody is an always-on intriguing and fun to use marketing and persuasion tool that can help small businesses flourish. It is an all-in-one, powerful, affordable and simple solution made for professionals without much time, energy and money for marketing.

    Keap

    Overall rating 82%
    Setup Rating 62%
    Ease Of Use Rating 68%
    Support Rating 82%
    About Keap

    Keap was founded in 2001 in Chandler, Arizona.

    Small business CRM, e-commerce, email and social marketing solution all in one place

    Apteco PeopleStage

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About Apteco PeopleStage

    Apteco PeopleStage was founded in 1987 in Warwick, United Kingdom.

    Powerful multi channel campaign automation software

    Inboundio

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About Inboundio

    Inboundio was founded in 2013 in Bangalore,India.

    World's Most Powerful Inbound Marketing Software

    Nurture

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About Nurture

    Nurture was founded in 2011 in San Jose,USA.

    Nurture is a marketing automation & revenue performance management application for B2B marketers.

    HCL Campaign

    Overall rating 80%
    Setup Rating 69%
    Ease Of Use Rating 80%
    Support Rating 68%
    About HCL Campaign

    HCL Campaign was founded in 1991 in Noida, Uttar Pradesh.

    With HCL Campaign (formerly Unica), you can design, execute, and measure campaigns across all of your channels, and generate leads and convert them into loyal customers.

    Swift Digital Suite

    Overall rating 92%
    Setup Rating 50%
    Ease Of Use Rating 87%
    Support Rating 50%
    About Swift Digital Suite

    Swift Digital Suite was founded in 2000 in N/A.

    Swift Digital is one of Australia's leading marketing automation platforms. Originally developed in 2000 as an email marketing solution, our platform today comprises a seamlessly integrated suite of automation tools, enabling marketers to effectively identify and nurture leads, create personalised content across multiple channels, manage events, and streamline repetitive tasks.

    Ayna

    Overall rating 90%
    Setup Rating 50%
    Ease Of Use Rating 100%
    Support Rating 40%
    About Ayna

    Ayna was founded in 1997 in Nashua, NH.

    Ayna offers integrated content management system and omnichannel marketing solutions.

    Webmecanik Automation

    Overall rating 92%
    Setup Rating 50%
    Ease Of Use Rating 97%
    Support Rating 92%
    About Webmecanik Automation

    Webmecanik Automation was founded in 2012 in Annecy, France.

    Webmecanik Automation is a software system that analyses the behaviour of prospects and clients and couples it with data already held in database, it trigger automatic campaigns to nurture relationships with compelling messages using high quality media.

    Freshmarketer

    Overall rating 90%
    Setup Rating 90%
    Ease Of Use Rating 87%
    Support Rating 90%
    About Freshmarketer

    Freshmarketer was founded in 2010 in San Mateo, CA.

    Freshmarketer is an all in one conversion optimization suite. An easy tool to analyze, optimize & personalize your website.

    Simplero

    Overall rating 90%
    Setup Rating 50%
    Ease Of Use Rating 83%
    Support Rating 67%
    About Simplero

    Simplero was founded in 2008 in Brooklyn, USA.

    Simplero empowers leaders to build communities that change the world.

    OnContact Sales CRM

    Overall rating 78%
    Setup Rating 69%
    Ease Of Use Rating 77%
    Support Rating 84%
    About OnContact Sales CRM

    OnContact Sales CRM was founded in 2001 in Menomonee Falls, WI.

    Oncontact CRM 7 is an innovative, full-featured CRM solution that runs where you want it to as an on-premise or as a hosted solution without any long term commitments.

    ZOE Cadence

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About ZOE Cadence

    ZOE Cadence was founded in 2018 in Amstelveen, The Netherlands.

    ZOE Cadence serves the invaluable purpose of automating the crucial business development activity of follow-ups. This frees up an enormous amount of time for sales and marketing personnel to devote their knowledge and experience to more challenging tasks.

    MVP Marketing

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About MVP Marketing

    MVP Marketing was founded in 2013 in Cheshire, CT.

    MVP Marketing, developed by Osprey Strategic Research, is a multi-channel marketing automation platform. Marketing automation gives you the advantage of increasing exposure with prospects who are in the research and investigative mode of buying.

    Segmentino

    Overall rating 96%
    Setup Rating 50%
    Ease Of Use Rating 100%
    Support Rating 83%
    About Segmentino

    Segmentino was founded in 2018 in N/A.

    AI-Powered based Marketing Automation- Automate and personalize your end-to-end customer experience, across all your digital properties and channels.

    MarketWide

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About MarketWide

    MarketWide was founded in 1989 in Dunkirk, USA.

    MarketWide is DSIs innovative database marketing tool that can be used by companies and marketing agencies alike. If you have an existing customer or lead database and want to reach your customers with direct communications,

    Marketing Optimizer

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About Marketing Optimizer

    Marketing Optimizer was founded in 2001 in New York,USA.

    Marketing optimization software for marketing managers that are focused on generating targeted leads and improving sales team performance. Marketing Optimizer empowers digital marketers with the tools and reporting to continually improve their lead generation campaigns.

    Blueshift

    Overall rating 84%
    Setup Rating 76%
    Ease Of Use Rating 77%
    Support Rating 91%
    About Blueshift

    Blueshift was founded in 2014 in San Francisco, CA.

    Cross-Channel Marketing Automation combined with AI-Powered Recommendations for email, websites and mobile apps. Powered by a 360-degree Customer View.

    Act-On

    Overall rating 82%
    Setup Rating 77%
    Ease Of Use Rating 79%
    Support Rating 86%
    About Act-On

    Act-On was founded in 2008 in Portland, OR.

    The Act-On Integrated Marketing Platform is the foundation for successful marketing departments in organizations of all sizes.