Adobe Campaign Guide – Read our In-Depth Adobe Campaign Review

Adobe Campaign is a fully functional Marketing Automation software platform.

This Adobe Campaign review has been updated for 2021 by industry experts with years of business software experience in development, implementation and use.

We have collated thousands of datapoints for all of our Marketing Automation software reviews.

This Adobe Campaign review contains the most recent information about Adobe Campaign.

If you're looking for new Marketing Automation software then so many details may be perplexing for you. Finding new Marketing Automation software requires expert assessing skills and thorough knowledge. You will need to fully understand what each piece of Marketing Automation software can do to ensure it is a good fit for your business. For starters, you need to choose the right Marketing Automation software provider who will be clear with you always.

In this fast-paced universe of business software, you will need guidance to make proper decisions. Adobe Campaign is just one such piece of Marketing Automation software that will enhance your business. It's important that you understand about Adobe Campaign until you invest your money in their software.

Our entire Adobe Campaign Review covers everything you will need to learn about their Marketing Automation software. A good piece of Marketing Automation software can ease multiple burdens within a business and provide you positive ROI. If you want to earn a good return on investment, you should use Marketing Automation products that contrasts with your business needs.

There is no sure-fire way to guarantee a good ROI; therefore, you should carefully assess any new Marketing Automation software before you select them. It is a frequent misconception that all Marketing Automation software will be exactly the same, but that's not true. Wrong judgment, initially, can set your business in reverse.

Adobe is a provider of marketing automation software that has paved its way successfully over the years and provides one of the best Marketing Automation software on the market. Within this review, we have attempted to collate a number of the vital facets of Adobe Campaign. This review will help you to understand whether software from Adobe is a good match for your needs or not. We've tried to breakdown all of the features and fees for your convenience.

Adobe Campaign Ratings

Adobe Campaign Overall Rating
80%
Adobe Campaign Ease Of Setup Rating
68%
Adobe Campaign Ease Of Use Rating
73%
Adobe Campaign Support Rating
77%

Choosing The Best Marketing Automation Software For Your Business

When choosing whether Adobe Campaign is the most appropriate marketing automation software for your business there are 5 things to consider and do to make the right choice:

  • Detail Out what you need to achieve from using Adobe Campaign
  • Does Adobe Campaign suit your needs as a full Marketing Automation platform?
  • Fully understand the Adobe Campaign marketing automation platform and tools. Do the Adobe Campaign tools and resources align with your business needs?
  • Work out the budget available to implement a new Marketing Automation solution and do the offerings from Adobe Campaign offer the features you need within the budget.
  • Register for a account with Adobe Campaign. Ask for a callback and demo to finally check that the solution is right for you.
  • Adobe Campaign Review – Overview

    Full Company Name Adobe
    Website URL http://www.adobe.com
    Adobe Phone Number +1 (888) 649-2990
    Year Founded 1982
    Adobe Address San Jose, CA
    Adobe Employees (As per LinkedIn) 24,701
    Revenue $9,000
    Ownership NASDAQ: ADBE
    Adobe Twitter Handle @Adobe
    Adobe Twitter Followers 656511
    Adobe LinkedIn https://www.linkedin.com/company/1480/
    Main Software Features Multichannel Tracking - Marketing Analytics, Reports & Dashboards - Marketing Analytics, Campaign Insights - Marketing Analytics,

    Adobe Campaign Pricing & Costs

    Small-Business

    starts at $9.99 per user per month

    Mid-Market

    starts at $9.99 per user per month

    Enterprise

    starts at $9.99 per user per month

    What is Adobe Campaign?

    Adobe Campaign is a fully functional piece of marketing-automation software provided by Adobe and is targeted for small to enterprise sized businesses.

    Adobe was founded in 1982 in San Jose, CA.

    New Adobe Campaign, formerly Neolane, lets you orchestrate personalized experiences determined by the customer’s habits and preferences.

    Adobe Campaign Free Trial

    Adobe Campaign does not offer a free trial.

    While creating this Adobe Campaign review we found that it offers a lot of advanced marketing automationfeatures with its paid plans. You can learn more about some of the Adobe Campaign Marketing Automation features further on in this Adobe Campaign review.

    Is Adobe Campaign The Best Marketing Automation platform In The World?

    Marketing Automation suppliers vary from one man bands to giant conglomerates; There's a lot out there. But, when it comes to choosing a Marketing Automation solution, there are several factors you have to factor in. To be able to ensure that Adobe Campaign is the best Marketing Automation solution to your business, check out our guide below.

    Adobe Campaign Features

    Adobe Campaign provides professional marketing automation festures like Multichannel Tracking - Marketing Analytics, Reports & Dashboards - Marketing Analytics, Campaign Insights - Marketing Analytics,

    Adobe Campaign Review - Email Marketing Features & Rating

    Email Marketing Features Rating
    Building and Personalizing Emails
    83%
    Sending Outbound Emails
    83%
    Manage Email Deliverability
    81%
    Automated Email Responses
    81%

    Adobe Campaign Review - Online Marketing Features & Rating

    Online Marketing Features Rating
    Landing Pages and Forms
    81%
    Dynamic Content
    80%
    A/B Testing
    79%
    Mobile Optimized
    77%
    Search Tracking and Optimization
    80%

    Adobe Campaign Review - Lead Management Features & Rating

    Lead Management Features Rating
    Marketing Lead Database
    79%
    Data Quality Management
    81%
    Segmentation
    80%
    Lead Scoring and Grading
    75%
    Lead Nurturing
    78%
    Online Behavior Tracking
    82%
    Automated Alerts and Tasks
    79%
    CRM Lead Integration
    78%

    Adobe Campaign Review - Analysis Features & Rating

    Analysis Features Rating
    Campaign Analysis
    94%

    Adobe Campaign Review - Operations Features & Rating

    Operations Features Rating
    Return on Investment (ROI)
    81%
    Cross-Functional Access
    81%

    Adobe Campaign Review - Campaign Management Features & Rating

    Campaign Management Features Rating
    Program Management
    83%
    Event / Webinar Marketing
    81%
    Calendaring
    81%
    Budgeting
    78%

    Adobe Campaign Review - Campaigns Features & Rating

    Campaigns Features Rating
    Proximity Marketing
    93%
    Push Notifications
    90%
    Bulk SMS
    90%
    Two-Way Text Messaging
    93%

    Adobe Campaign Review - Discovery Features & Rating

    Discovery Features Rating
    Data Collection
    89%
    Customer Retention
    85%

    Adobe Campaign Review - Social Features & Rating

    Social Features Rating
    Social Listening
    79%
    Social Sharing
    83%
    Social Campaigns
    83%
    Social Engagement
    79%
    Social Ads
    80%

    Adobe Campaign Review - Engagement Features & Rating

    Engagement Features Rating
    Coupons and Promotions
    90%

    Adobe Campaign Review - Campaign Activity Features & Rating

    Campaign Activity Features Rating
    Campaign Insights
    89%
    Reports and Dashboards
    89%
    Campaign Stickiness
    87%
    Brand Optimization
    83%

    Adobe Campaign Review - Reporting & Analytics Features & Rating

    Reporting & Analytics Features Rating
    Basic Reporting
    79%
    Web Analytics
    78%
    ROI Analytics
    76%
    Revenue Analytics
    79%
    SEO / Keyword Analytics
    79%

    Adobe Campaign Review - Platform Features & Rating

    Platform Features Rating
    Customization
    83%
    Workflow Capability
    82%
    User, Role, and Access Management
    79%
    Internationalization
    79%
    Sandbox / Test Environments
    82%
    Performance and Reliability
    81%
    Output Document Generation
    80%

    Adobe Campaign Review - Integration Features & Rating

    Integration Features Rating
    Data Import & Export Tools
    80%
    Integration APIs
    77%
    Breadth of Partner Applications
    71%

    Alternatives To Adobe Campaign

    Looking for alternatives to Adobe Campaign? A Lot of companies want marketing automation software to aid their business goals. What is challenging is finding out whether or not a piece of software you choose is right for you. We have compiled a list of marketing automation software that our reviewers voted best overall compared to Adobe Campaign. Based on thousands of datapoints, you can see how Adobe Campaign matches up to the competition, and find the best fit for your business.

    The Top 20 Adobe Campaign alternatives are listed below

    366 Degrees

    Overall rating 90%
    Setup Rating 92%
    Ease Of Use Rating 90%
    Support Rating 97%
    About 366 Degrees

    366 Degrees was founded in 1999 in Cumming, GA.

    366 Degrees is a marketing automation platform designed for small and medium sized businesses.

    SalesNOW

    Overall rating 80%
    Setup Rating 50%
    Ease Of Use Rating 83%
    Support Rating 40%
    About SalesNOW

    SalesNOW was founded in 1997 in Markham,Canada.

    SalesNOW is a Customer Relationship Management (CRM) solution for the mobile device and the Web, designed for sales reps, sales teams, and service. SalesNOW improves sales rep effectiveness on the road, increases management visibility as to who is doing what, and reduces the reporting burden via quick access to activity and sales related graphical and excel based reports.

    Acoustic Campaign

    Overall rating 72%
    Setup Rating 64%
    Ease Of Use Rating 64%
    Support Rating 71%
    About Acoustic Campaign

    Acoustic Campaign was founded in 2019 in New York, NY.

    Acoustic Campaign (formerly Campaign Automation) is a digital marketing technology provider that unifies marketing automation, email, mobile, and social.

    AIMcrm

    Overall rating 80%
    Setup Rating 50%
    Ease Of Use Rating 100%
    Support Rating 83%
    About AIMcrm

    AIMcrm was founded in 2010 in Northampton, UNITED KINGDOM.

    AIMcrm combines the tools you need most in one easy-to-use interface

    Segmentino

    Overall rating 96%
    Setup Rating 50%
    Ease Of Use Rating 100%
    Support Rating 83%
    About Segmentino

    Segmentino was founded in 2018 in N/A.

    AI-Powered based Marketing Automation- Automate and personalize your end-to-end customer experience, across all your digital properties and channels.

    ZOE Cadence

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About ZOE Cadence

    ZOE Cadence was founded in 2018 in Amstelveen, The Netherlands.

    ZOE Cadence serves the invaluable purpose of automating the crucial business development activity of follow-ups. This frees up an enormous amount of time for sales and marketing personnel to devote their knowledge and experience to more challenging tasks.

    MessageGears

    Overall rating 80%
    Setup Rating 72%
    Ease Of Use Rating 80%
    Support Rating 90%
    About MessageGears

    MessageGears was founded in 2010 in Atlanta, GA.

    MessageGears is the only cross-channel messaging platform built from the ground up to solve the unique data challenges Super Senders face with their marketing campaigns.

    Cheetah Engagement Data Platform

    Overall rating 27%
    Setup Rating 50%
    Ease Of Use Rating 64%
    Support Rating 33%
    About Cheetah Engagement Data Platform

    Cheetah Engagement Data Platform was founded in 1998 in Chicago, IL.

    Achieve a single view of the customer across solutions

    Zoho MarketingHub

    Overall rating 78%
    Setup Rating 50%
    Ease Of Use Rating 80%
    Support Rating 80%
    About Zoho MarketingHub

    Zoho MarketingHub was founded in 1996 in Pleasanton, CA.

    Zoho MarketingHub is an all-in-one marketing automation software that helps you successfully manage your marketing activities across multiple channels. Generate more leads, convert them to customers, and retain them longer.

    Keap

    Overall rating 82%
    Setup Rating 62%
    Ease Of Use Rating 68%
    Support Rating 82%
    About Keap

    Keap was founded in 2001 in Chandler, Arizona.

    Small business CRM, e-commerce, email and social marketing solution all in one place

    Maropost

    Overall rating 88%
    Setup Rating 85%
    Ease Of Use Rating 83%
    Support Rating 90%
    About Maropost

    Maropost was founded in 2011 in Toronto, Canada.

    Maropost's on-demand digital marketing platforms help you turn prospects into clients by ensuring delivery of targeted messaging to the right contact at the right time.

    Telagus

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About Telagus

    Telagus was founded in 2015 in Wallington , England.

    Telagus is a business and marketing automation software developed by Telsa Media. You can manage all of your customer data, campaigns, projects and much more. Telagus includes many features and tools which can enhance your business and help you gain more leads. From email marketing and campaigns to form builders and live chats, Telagus can help organise your activity to help reach your business goals.

    Upland Adestra

    Overall rating 90%
    Setup Rating 83%
    Ease Of Use Rating 82%
    Support Rating 95%
    About Upland Adestra

    Upland Adestra was founded in 2012 in Austin, TX.

    We’re Upland Adestra. We have been providing enterprise-level digital marketing technology solutions to organizations around the globe since 2004. Our clients trust our proven email, automation, social, and mobile marketing technology to deliver successful and cutting-edge marketing programs to their valued customers.

    Akero

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 67%
    Support Rating 40%
    About Akero

    Akero was founded in 2009 in Hampshire, United Kingdom.

    Akero is a digital inbound and outbound marketing and lead generation platform, used by over 300 organisations, built with agencies and brands in mind.

    LeadScoreApp

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About LeadScoreApp

    LeadScoreApp was founded in 2014 in Germany.

    With LeadScoreApp, you can track everything your leads do on the site. Use your leads' digital footprint to automate and target marketing to focus sales efforts on hot leads.

    MindFire Inc

    Overall rating 92%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About MindFire Inc

    MindFire Inc was founded in 1999 in Irvine, CA.

    MindFires is an automation software with easy-to-use drag-and-drop applications that allows print and marketing professionals to create highly personalized marketing workflows, orchestrate direct mail, email, mobile and social media, automate drip-and-nurture sequences, and track performance with comprehensive analytics.

    Apteco PeopleStage

    Overall rating 86%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About Apteco PeopleStage

    Apteco PeopleStage was founded in 1987 in Warwick, United Kingdom.

    Powerful multi channel campaign automation software

    Ubiquity Engage

    Overall rating 80%
    Setup Rating 50%
    Ease Of Use Rating 83%
    Support Rating 40%
    About Ubiquity Engage

    Ubiquity Engage was founded in 2000 in Auckland, New Zealand.

    Engage is a sophisticated online marketing platform that’s refreshingly simple to use. It cleverly utilises your company’s data to create customised digital communications, resulting in more meaningful customer relationships.

    Netmera

    Overall rating 82%
    Setup Rating 50%
    Ease Of Use Rating 30%
    Support Rating 40%
    About Netmera

    Netmera was founded in 2010 in London,England.

    Netmera enables marketers to create, schedule, and segment push notifications.

    EngageBay All-in-One Suite

    Overall rating 92%
    Setup Rating 90%
    Ease Of Use Rating 91%
    Support Rating 95%
    About EngageBay All-in-One Suite

    EngageBay All-in-One Suite was founded in 2018 in Tracy, CA.

    Simple All-in-One Marketing Software. With awesome software tools backed by a dedicated support team to make every part of your marketing more effective.