ActiveCampaign Guide – Read our In-Depth ActiveCampaign Review

ActiveCampaign is a fully functional Marketing Automation software platform.

This ActiveCampaign review has been updated for 2021 by industry experts with years of business software experience in development, implementation and use.

We have collated thousands of datapoints for all of our Marketing Automation software reviews.

This ActiveCampaign review contains the latest information about ActiveCampaign.

If you are looking for new Marketing Automation software then so many details may be perplexing for you. Finding new Marketing Automation software requires expert analyzing skills and comprehensive understanding. You'll need to fully understand what each piece of Marketing Automation software can do to ensure it is a good fit for your business. For starters, you have to choose the ideal Marketing Automation software provider who'll be clear with you constantly.

Within this fast-paced world of business software, you will need advice to make correct decisions. ActiveCampaign is just one such piece of Marketing Automation software which will enhance your business. It is important that you know all about ActiveCampaign until you invest your money in their software.

Our full ActiveCampaign Review covers all you will need to learn about their Marketing Automation software. A good piece of Marketing Automation software can ease multiple burdens within a business and give you positive ROI. If you want to earn a good return on investment, you must use Marketing Automation products that contrasts with your business needs.

There's absolutely no sure-fire way to guarantee a good ROI; therefore, you should carefully analyze any new Marketing Automation software before you select them. It's a common misconception that all Marketing Automation products are the same, but that is not correct. Wrong judgment, in the beginning, can set your business back.

ActiveCampaign is a provider of marketing automation software which has paved its way successfully over the years and provides one of the best Marketing Automation software on the market. In this review, we've tried to collate all of the important aspects of ActiveCampaign. This review can help you to know whether software from ActiveCampaign is a good fit for your needs or not. We have attempted to breakdown all the qualities and fees for your convenience.

ActiveCampaign Ratings

ActiveCampaign Overall Rating
ActiveCampaign Ease Of Setup Rating
ActiveCampaign Ease Of Use Rating
ActiveCampaign Support Rating

How To Choose The Best Marketing Automation Software For Your Business

When deciding whether ActiveCampaign is the most appropriate marketing automation software for your business there are 5 things to consider and do to make the right choice:

  • Detail Out what you need to achieve from using ActiveCampaign
  • Does ActiveCampaign suit your needs as a full Marketing Automation platform?
  • Fully research the ActiveCampaign marketing automation platform and tools. Do the ActiveCampaign tools and resources align with your business needs?
  • Decide the budget available to implement a new Marketing Automation solution and does the offerings from ActiveCampaign offer the features you need within the budget.
  • Sign up for a account with ActiveCampaign. Ask for a callback and demo to finally check that the solution is right for you.
  • ActiveCampaign Review – Overview

    Full Company Name ActiveCampaign
    Website URL
    ActiveCampaign Phone Number None
    Year Founded 2003
    ActiveCampaign Address Chicago, IL
    ActiveCampaign Employees (As per LinkedIn) 539
    Revenue Unknown
    Ownership Private
    ActiveCampaign Twitter Handle @ActiveCampaign
    ActiveCampaign Twitter Followers 9726
    ActiveCampaign LinkedIn
    Main Software Features Automated Email Responses, Sending Outbound Emails, Performance and Reliability

    ActiveCampaign Pricing & Costs


    $9 Per Month - Paid Yearly


    $49 Per Month - Paid Yearly


    $129 Per Month - Paid Yearly


    $229 Per Month - Paid Yearly

    What is ActiveCampaign?

    ActiveCampaign is a fully functional piece of marketing-automation software provided by ActiveCampaign and is targeted for small to enterprise sized businesses.

    ActiveCampaign was founded in 2003 in Chicago, IL.

    ActiveCampaign helps growing businesses meaningfully connect and engage with their customers. Its Saas platform enables businesses to create optimized customer experiences by automating many behind the scenes processes and communicating with their customers across channels with personalized, intelligence-driven messages.

    ActiveCampaign Free Trial

    ActiveCampaign does not offer a free trial.

    While creating this ActiveCampaign review we found that it offers a lot of advanced marketing automationfeatures with its paid plans. You can learn more about some of the ActiveCampaign Marketing Automation features further on in this ActiveCampaign review.

    Is ActiveCampaign The Best Marketing Automation platform available?

    Marketing Automation suppliers range from 1 man bands to giant companies; There is a whole lot out there. But, when it comes to choosing a Marketing Automation solution, there are numerous factors that you must factor in. To be able to make sure that ActiveCampaign is the best Marketing Automation solution to your small business, take a look at our guide below.

    ActiveCampaign Features

    ActiveCampaign offers advanced marketing automation festures like Automated Email Responses, Sending Outbound Emails, Performance and Reliability

    ActiveCampaign Review - Sales Force Automation Features & Rating

    Sales Force Automation Features Rating
    Contact & Account Management
    Partner Relationship Mgmt. (PRM)
    Opportunity & Pipeline Mgmt.
    Task / Activity Management
    Territory & Quota Management
    Desktop Integration
    Product & Price List Management
    Quote & Order Management
    Customer Contract Management

    ActiveCampaign Review - Email Marketing Features & Rating

    Email Marketing Features Rating
    Building and Personalizing Emails
    Sending Outbound Emails
    Manage Email Deliverability
    Automated Email Responses

    ActiveCampaign Review - Marketing Automation Features & Rating

    Marketing Automation Features Rating
    Email Marketing
    Campaign Management
    Lead Management
    Marketing ROI Analytics

    ActiveCampaign Review - Online Marketing Features & Rating

    Online Marketing Features Rating
    Landing Pages and Forms
    Dynamic Content
    A/B Testing
    Mobile Optimized
    Search Tracking and Optimization

    ActiveCampaign Review - Customer Support Features & Rating

    Customer Support Features Rating
    Case Management
    Customer Support Portal
    Knowledge Base
    Call Center Features
    Support Analytics

    ActiveCampaign Review - Lead Management Features & Rating

    Lead Management Features Rating
    Marketing Lead Database
    Data Quality Management
    Lead Scoring and Grading
    Lead Nurturing
    Online Behavior Tracking
    Automated Alerts and Tasks
    CRM Lead Integration

    ActiveCampaign Review - Reporting & Analytics Features & Rating

    Reporting & Analytics Features Rating
    Basic Reporting
    Web Analytics
    ROI Analytics
    Revenue Analytics
    SEO / Keyword Analytics

    ActiveCampaign Review - Campaign Management Features & Rating

    Campaign Management Features Rating
    Program Management
    Event / Webinar Marketing

    ActiveCampaign Review - Mobile & Social Features & Rating

    Mobile & Social Features Rating
    Social Collaboration Features
    Social Network Integration
    Mobile User Support

    ActiveCampaign Review - Social Features & Rating

    Social Features Rating
    Social Listening
    Social Sharing
    Social Campaigns
    Social Engagement
    Social Ads

    ActiveCampaign Review - Platform Features & Rating

    Platform Features Rating
    Workflow Capability
    User, Role, and Access Management
    Sandbox / Test Environments
    Performance and Reliability
    Output Document Generation

    ActiveCampaign Review - Integration Features & Rating

    Integration Features Rating
    Data Import & Export Tools
    Integration APIs
    Breadth of Partner Applications

    Alternatives To ActiveCampaign

    ActiveCampaign not quite right for you? Tons of businesses want marketing automation software to help with business goals. What's challenging is finding out whether or not a piece of software you choose is right for your business. We have compiled a list of marketing automation software that our reviewers voted best overall compared to ActiveCampaign. Based on thousands of datapoints, you can see how ActiveCampaign matches up to the competition, and find the best fit for your business.

    The Top 20 ActiveCampaign alternatives are listed below


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    About ActiveTrail

    ActiveTrail was founded in 2007 in Tel Aviv, Israel.

    ActiveTrail is a turnkey automated communications platform for email and SMS campaigns, offering a broad array of tools that can be utilized for effective online marketing. The software suite allows you to generate professional sign-up forms, newsletters, and landing pages, while also allowing you to send automatic emails and text messages as part of your marketing campaigns. Additionally, ActiveTrail hosts many other useful features, ranging from extensive reporting tools to numerous native third-party application integrations.

    Lead Liaison

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    Commence CRM

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    Commence CRM was founded in 1988 in Eatontown, NJ.

    Commence Corporation is a provider of Customer Relationship Management Software serving small to mid-size enterprises.

    Higher Logic Marketing Automation Enterprise

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    About Marketo

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